What information we collect and how we use it
Information we collect — When you browse this web site and do not interact with the site for any online service or product from the ACBA, you browse anonymously. Information that identifies you personally–such as your name, address, phone number and email address–is not collected as you browse.
When you choose to interact with us in other ways, such as subscribing to ACBA publications, purchasing an ACBA product, applying for ACBA membership, participating in online surveys, submitting questions or comments or requesting information or materials, we will collect certain personal information from you. The type will vary but may include name, address, phone number, birth date, billing and delivery information, email address, credit card information and other demographic information. We do not collect Social Security numbers. The product or service that you seek will determine the personal information collected.
How we use personal information — Once collected, we may use your personal information for the following purposes:
- Register you for programs and services you have requested
- Process, fulfill and follow up on your orders or membership application
- Provide access to content
- Answer your emails or on-line requests
- Send information you request
- Send and process surveys
- Ensure the site is relevant to your needs
- Deliver ACBA services such as newsletters, meetings or events
- Recommend content that suits you
- Alert you when fresh content is posted or released
- Notify you about new products/services, special offers, upgrades and other related information from the ACBA and approved third parties
Contact us via the phone number or contact form on our website at any time to:
- See what data we have about you, if any;
- Change/correct any data we have about you;
- Ask us to delete any data we have about you; and/or
- Opt out of some or all future communications from us.
With whom we may share information — The ACBA also occasionally hires other companies to provide limited services on our behalf including, but not limited to, processing credit card transactions, packaging, mailing and delivering purchases, answering customer questions about products or services, consulting services, data modeling, printing, sending postal mail and processing membership and event registration. We will only provide those companies the information they need to deliver the service. They are prohibited from using that information for any other purpose. Except as described in this section, third parties may not collect personally identifiable information about your online activities over time or across different Web sites when you use our web sites.
Tracking activity on our website We track how our sites are used by both anonymous visitors and registered users who interact with the site. One way we track is by using “cookies.” A cookie is a small file or string of text on the site user’s computer that is used to aid Web navigation. Two types of cookies are commonly used. A session cookie is created by a website when that website is accessed; that type of cookie is automatically deleted by closing the Web browser. A persistent cookie is a cookie that is stored on the hard drive of the user’s computer for a period of time chosen by the website that set the cookie, usually for a number of years, unless the user deletes it manually. This policy distinguishes between short-lived cookies and long-lasting cookies. Short-lived cookies include all session cookies and those persistent cookies that are set to be stored for no more than one week. ACBA-related websites may at times require users to accept short-lived cookies in order for the websites to function properly. Long-lasting cookies may be used on the site to track visitor practices to help determine which site features and services are most important and guide editorial direction. Other long-lasting cookies may make it possible for the user to access the site without requiring entry of a user name or password, allow the user to view different restricted areas of the site without reregistering, allow the user to personalize the site for future use and provide other features and benefits. Users who do not desire the functionality created by the long-lasting cookie can disable the long-lasting cookie function, either by indicating when asked that they do not wish to have a long-lasting cookie created or by disabling the long-lasting cookie function on their Web browser. Individuals can opt out of long-lasting cookie functions at any time.
Children — We do not knowingly solicit data online from or market online to children.
Information security — The ACBA implements security measures to protect against unauthorized access to or unauthorized alteration, disclosure or destruction of data. We restrict access to personal information to our employees and the ACBA’s business partners, attorneys and other professionals who may need to know that information in order to operate, develop or improve our services or further our mission. These individuals are bound by confidentiality obligations and may be subject to discipline, including termination and criminal prosecution, if they fail to meet these obligations.
ACBA realizes the importance of security, so we’ve taken a number of steps to enhance the protection of personal information sent to or from ACBA over the Internet.
No guarantee — Unfortunately, no data transmission over the Internet can be guaranteed to be 100% secure. Accordingly, and despite our efforts, ACBA cannot guarantee or warrant the security of any information you transmit to us. Site visitors sending e-mail accept the risk that a third party may intercept e-mail messages.
How you can access and change information
If you are a registered user of an ACBA website, subscriber to ACBA publications, purchaser of ACBA products or an ACBA member, you may review and update or correct your information online or by contacting the ACBA.
Last Updated: August, 2015